Apollo

Sales Intelligence Platform

Apollo

A sales engagement and lead generation platform that helps teams find, engage, and convert prospects.

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Streamline sales processes by generating leads, engaging prospects, and automating outreach, while providing detailed analytics to improve sales performance and outcomes.

Streamline sales processes by generating leads, engaging prospects, and automating outreach, while providing detailed analytics to improve sales performance and outcomes.

Categories: #Lead generation#Sales

Pricing: Freemium, from $49/mo.

What is Apollo?

Apollo.io is a sales engagement and lead generation platform built to help sales teams find prospects, engage them through multi-channel outreach, and convert leads into customers.

It does this by integrating with CRM systems and offers automation tools to streamline outreach via email, phone, and social media while also providing highly detailed analytics and tracking, helping sales teams optimize their strategies for better results.

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Apollo Features (what you can do)

  • Lead generation with an extensive contact database to find decision-makers
  • Multi-channel outreach via email, calls, and social media for seamless prospect engagement
  • Automation tools for workflows, sequences, and follow-ups
  • CRM integration with popular tools like Salesforce and HubSpot
  • Advanced filtering to segment leads based on industries, roles, or other criteria
  • Analytics and performance tracking to monitor campaign results
  • Sales pipeline management to follow lead progress from outreach to conversion
  • Personalization of outreach based on prospect data
  • A/B testing to optimize messaging and outreach sequences
  • Task management and reminders to ensure prompt follow-ups

Apollo Pros & Cons

Comprehensive contact database with access to millions of verified leads

Seamless multi-channel engagement through emails, calls, and social media

Customizable outreach sequences tailored to target audiences for better engagement

Lack of offline engagement tracking for phone calls or in-person touchpoints

Apollo Pros

Comprehensive contact database with access to millions of verified leads

Seamless multi-channel engagement through emails, calls, and social media

Customizable outreach sequences tailored to target audiences for better engagement

Apollo Cons

Lack of offline engagement tracking for phone calls or in-person touchpoints

Frequently Asked Apollo Questions

Apollo Pricing

Apollo offers a free-forever plan that comes with 1,200 credits per year. It also has:

  • Basic – $49 per user/mo. (60K credits)
  • Professional – $79 per user/mo. (120K credits)
  • Organization – $119 per user/mo. (180K credits)

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